Font description
Morris Sans is a newly revised and extended version of a small geometric family of typefaces originally produced by Morris Fuller Benton in 1930 for ATF. His initial design consisted of an alphabet of squared capital letters with a unique twist that characterized its appearance: corners with rounded exteriors and right-angle interiors. The types were intended for use in the fine print found on business cards, banking or financial forms, and contracts. But over the ensuing decades, this design became a popular element in all sorts of design environments, and several foundries revived the typeface in digital form. Since digital fonts are bicameral, with slots for both upper and lowercase letters, new cuts of the type opted filled the lowercase slots with small caps.
In 2006, Linotype commissioned its own version of the typeface-an extension for 21st century use. Under the advisement of Linotype's type director Akira Kobayashi, Dan Reynolds redrew the uppercase and added an original lowercase for the first time. Additionally, a number of extras were brought into the fonts, including six figure styles (tabular and proportional lining figures, tabular and proportional oldstyle figures, and special tabular and proportional small cap" figures). Small caps, which have become an iconic element over time, are accessible in each font as an OpenType feature. To differentiate this version from the original, Linotype's new family is named Morris Sans, in honor of Morris Fuller Benton.
All fonts in the Morris Sans family are OpenType Com fonts; they include a character set capable of setting 48 European languages that employ the Roman alphabet, including all Central and Eastern Europe languages, those from the Baltics, and Turkish. This glyph coverage extends to the small caps as well.
Morris Sans is a wide typeface, especially in its regular widths; the condensed faces set a more conventional line of text. The new lowercase letters are less geometric than the uppercase, except for those that share the same basic forms (e.g., c, o, and s). Instead of following this geometric trend, the new lowercase tends to strengthen the humanist elements that were present in several characters from the original type, including the uppercase D and the figures 5, 6, and 9. Morris Sans also sports a number of glyphic flares, like the stroke found on the original uppercase Q.
Morris Sans is a clean, modern design best suited for headlines, advertising, posters, expressive signage (especially on storefronts), and corporate identity work."
License type
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Purpose
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Description of use
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Desktop
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Logo design
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Trademark design words (including: logo, trademark, registered trademark, etc. of the enterprise or product)
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1个品牌/产品线
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Slogan design
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Words used in Slogan Design (including slogans, slogans, advertising slogans, etc. of enterprises or products)
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1个品牌/产品线
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VI design
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VI design words (including standard words, guide manuals, enterprise manuals, etc., excluding trademark design and Slogan Design)
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1个品牌/产品线
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Brochure design
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Words used in brochure design (including: brochures, building books, instructions, etc.)
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1个品牌/产品线
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Package Design
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Words for physical packaging design (including: food, daily necessities, office stationery, hardware and electrical equipment, computer digital, CD surface, etc.)
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1个品牌/产品线
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poster design
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Poster design words (including: elabo, background board, poster spray painting, promotional single page, etc.)
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1个品牌/产品线
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office design
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Words for office document design (including PPT, work report, business proposal, planning, etc., excluding electronic publication embedding)
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1个品牌/产品线
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Application design
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Application design words (including UI, illustrations, advertisements, etc., excluding application embedding)
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1个品牌/产品线
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Website design
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Words for website, H5 application or applet design (including UI, illustrations, advertisements, etc., excluding web page embedding)
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1个品牌/产品线
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Online store design
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Design words for third-party e-commerce online stores (including: Taobao, tmall, jd.com, pinduoduo, Amazon, eBay, Shopify, etc.)
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1个品牌/产品线
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self-media design
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We media design words (including: Weibo, wechat, official account, headline, Tiktok, Kwai, Facebook, twitter, etc.)
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1个品牌/产品线
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出版物设计
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出版物设计用字(包括:图书、配套手册、音像制品、内部刊物等,不包括:电子出版物嵌入)
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1个品牌/产品线
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连续出版物设计
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连续出版物设计用字(包括:报纸、杂志、学会会刊、年度报告等,不包括:电子出版物嵌入)
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1个品牌/产品线
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影视作品设计
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影视作品设计用字(包括:电影、电视剧、专题节目、滚动式影视节目等,不包括:影视广告)
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1个品牌/产品线
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Outdoor advertising design
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Outdoor advertising design words (including: light box advertising, body advertising, building advertising, column advertising, platform advertising, etc.)
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1个品牌/产品线
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Print advertising design
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Words used in print advertising design (including newspaper advertisements, magazine advertisements, etc.)
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1个品牌/产品线
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Film and television advertising design
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Words used in the design of film and television advertisements (including: TV advertisements, film advertisements, short video advertisements, promotional films, etc., excluding: film and television works)
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1个品牌/产品线
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Online advertising design
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Third party network platform design words (including Baidu, Sogou, 360, Toutiao, Taobao, Google, Bing, etc.)
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1个品牌/产品线
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Resale Design
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Words for resale design (including: calligraphy, mobile phone case, greeting card, postcard, calendar, cup, T-shirt, etc.)
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1个品牌/产品线
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Authorization process
Offline authorization
Official authorization
All fonts in our store are authorized by Monotype to be sold on behalf of www.fontgoods.com

Formal invoice
Each order that generates actual payment can apply for issuing VAT invoice online.
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Invoicing process
1.Click "apply for invoicing" in the order list
2.Select or add your invoice header
3.Submit application
Invoice type
1. 增值税普通发票,税率:6%
2. 增值税专用发票,税率:6%
Invoice content: information technology service fee
注:电子发票发送到您的电子邮箱,电子票据与纸质票据具有同等法律效力。
Question
1.Advertising agency for the client design work by who to buy font license
Usually the "licensee" of font software license should be the end-user of the design solution, so the owner of the design solution must obtain the relevant authorization of the font used, and some authorization methods (such as desktop license) specify the number of terminals to be used, so all computers using the font for design or modification of the solution need to obtain authorization.
2.How to help customers buy licenses
You can select or add "Licensee" information when you submit your order, and fill in your customer information in the "Licensee" form.
3.How to install fonts
Windows system: Copy the font file directly to C:/Windows/Fonts, or right-click the font file and select "Install"; Mac system: Double-click the font file - click Install, or open "Applications "-"Font Book", drag the fonts into it.
4.How to find the font in PS and other software after installation
Due to the operating system or software version, if you can't find the installed font in the software, we suggest you restart the system first, the font may be shown in the list as Chinese or English name, please look for it carefully, as long as the font is installed successfully, the font must exist in the font list.
5.What to do if there is a risk warning during the payment process
When using WeChat, Alipay and other third-party payment tools to make large payment, risk prompts may be triggered. Please operate according to the following methods. You can also pay large orders through corporate transfer<
- square
- industrial
- condensed
- display
- expanded
- bank gothic
- benton
- heading
- techno
- legible
- Constructed
- Normal
- Packaging
- Sans Serif
- Business Cards
- Squared
- Central European
- Soccer
- Corporate
- Business
- Computer
- Machine
- Numbers
- Film Titling
- Fine
- Expensive
- 1930
- Contemporary
- Football
- Ot
- Geometric
- Elegant
- Com
- Branding
- Technical
- Sc
- Ce
- Turkish
- Old Style Figures
- Small Caps
- Angular
- Artdeco
- Ordinary
- Corporate Identity
- Magazine
- 2000
- New York
- Office
- Art Deco
- Signage
- Engine
- Osf
- Opentype
- Square Sans











































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