Font description
Many typefaces are distinctive or attractive at the expense of legibility and versatility. Not so the Optima® family. Simultaneously standing out and fitting in, there are few projects or imaging environments outside of its range. Although Optima is almost always grouped with sans serif typefaces, it should be considered a serifless roman. True to its Roman heritage, Optima has wide, full-bodied characters – especially in the capitals. Only the E, F and L deviate with narrow forms. Consistent with other Zapf designs, the cap S in Optima appears slightly top-heavy with a slight tilt to the right. The M is splayed, and the N, like a serif design, has light vertical strokes. The lowercase a and g in Optima are high-legibility two-storied designs. Optima can be set within a wide choice of line spacing values – from very tight to very open. In fact, there are few limits to the amount of white space that can be added between lines of text. Optima also benefits from a wide range of letter spacing capability. It can be set quite tight, or even slightly open – especially the capitals. If there are any guidelines, Optima should be set more open than tight. It’s not that readability is affected that much when Optima is set on the snug side; it’s just that the unhurried elegance and light gray typographic color created by the face are disrupted when letters are set too tight. Optima is also about as gregarious as a typeface can be. It mixes well with virtually any serif design and a surprisingly large number of sans serif faces. The Optima family is available in six weights, from roman to extra black, each with an italic counterpart. In addition, the family is available as a suite of OpenType® Pro fonts, providing for the automatic insertion of small caps, ligatures and alternate characters, in addition to offering an extended character set supporting most Central European and many Eastern European languages. When you’re ready to find its perfect pairing, browse these fantastic matches: Monotype Century Old Style™, Dante®, Frutiger® Serif, Joanna® Nova, Malabar™, and Soho®.
License type
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License description
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license agreement
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Desktop
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桌面授权
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Authorization process
Offline authorization
Official authorization
All fonts in our store are authorized by Monotype to be sold on behalf of www.fontgoods.com

Formal invoice
Each order that generates actual payment can apply for issuing VAT invoice online.
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Invoicing process
1.Click "apply for invoicing" in the order list
2.Select or add your invoice header
3.Submit application
Invoice type
1. 增值税普通发票,税率:6%
2. 增值税专用发票,税率:6%
Invoice content: information technology service fee
注:电子发票发送到您的电子邮箱,电子票据与纸质票据具有同等法律效力。
Question
1.Advertising agency for the client design work by who to buy font license
Usually the "licensee" of font software license should be the end-user of the design solution, so the owner of the design solution must obtain the relevant authorization of the font used, and some authorization methods (such as desktop license) specify the number of terminals to be used, so all computers using the font for design or modification of the solution need to obtain authorization.
2.How to help customers buy licenses
You can select or add "Licensee" information when you submit your order, and fill in your customer information in the "Licensee" form.
3.How to install fonts
Windows system: Copy the font file directly to C:/Windows/Fonts, or right-click the font file and select "Install"; Mac system: Double-click the font file - click Install, or open "Applications "-"Font Book", drag the fonts into it.
4.How to find the font in PS and other software after installation
Due to the operating system or software version, if you can't find the installed font in the software, we suggest you restart the system first, the font may be shown in the list as Chinese or English name, please look for it carefully, as long as the font is installed successfully, the font must exist in the font list.
5.What to do if there is a risk warning during the payment process
When using WeChat, Alipay and other third-party payment tools to make large payment, risk prompts may be triggered. Please operate according to the following methods. You can also pay large orders through corporate transfer<
- german
- 1950s
- tapered
- legible
- classic
- inscribed
- stressed sans
- beauty
- zapf
- beauty products
- thick and thin
- heading
- Magazine
- Dictionaries
- Family Affairs
- 1960
- Funeral
- Invitation
- Newspaper
- Book
- Maps
- Easter
- Text
- Sans Serif
- Headline
- Business Cards
- Birthday
- Film Titling
- Readable
- Catalogs
- Architectural
- Advertisment
- Historic
- Menus
- Pro
- Wedding
- Announcements
- Professional
- Screen
- Newsletters
- Manuals
- Casual











































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