Font description
Albertina was a typeface ahead of its time. It was in the early 1960s when designer Chris Brand, an accomplished calligrapher, aspired to draw a typeface based on the principles of calligraphy. Unfortunately, typesetting machines of that era put many restrictions on designers. Characters had to be drawn within a very coarse grid, which also defined their spacing. Technological limitations meant that italic designs often had to share the same character widths as the romans. Designers were forced to draw italic faces much wider and with more open spacing than what would be typical in calligraphic lettering or hand-set type.
Not surprisingly, production of the first Albertina fonts went very slowly. Brand would submit his character drawings, and the Monotype Drawing Office would modify them to be compatible with the company's typesetting equipment. The new drawings would then be sent back to Brand for approval or rework. Most were reworked. The process took so long, in fact, that by the time the face was completed it was once again out of phase with the times: instead of being released as metal type for the Monotype composing machines it had been tailored for, Albertina debuted as phototype fonts for the Monophoto typesetter.
The design's first use was for a catalog of the work of Stanley Morison, exhibited at the Albertina Library in Brussels in 1966. Sales of the design were not remarkable.
With the advent of digital type technology, Albertina's story took a far happier turn. Frank E. Blokland, of the Dutch Type Library, used Brand's original, uncompromised drawings as the foundation of a digital revival. The Monophoto version had taken a considerable battering from the limitations of Monotype's unit system," recalls Blokland, "but there was no need for me to incorporate these restrictions in the digital version."
With the full backing of Monotype and original designer Brand looking over Blokland's shoulder, a new design for Albertina emerged, displaying all the grace and verve of Brand's original drawings. The basic family drawn by Brand also grew into three weights, each with an italic complement and a suite of small caps and old style figures."
License type
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Purpose
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Description of use
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Desktop
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Logo design
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Trademark design words (including: logo, trademark, registered trademark, etc. of the enterprise or product)
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1个品牌/产品线
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Slogan design
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Words used in Slogan Design (including slogans, slogans, advertising slogans, etc. of enterprises or products)
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1个品牌/产品线
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VI design
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VI design words (including standard words, guide manuals, enterprise manuals, etc., excluding trademark design and Slogan Design)
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1个品牌/产品线
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Brochure design
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Words used in brochure design (including: brochures, building books, instructions, etc.)
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1个品牌/产品线
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Package Design
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Words for physical packaging design (including: food, daily necessities, office stationery, hardware and electrical equipment, computer digital, CD surface, etc.)
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1个品牌/产品线
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poster design
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Poster design words (including: elabo, background board, poster spray painting, promotional single page, etc.)
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1个品牌/产品线
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office design
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Words for office document design (including PPT, work report, business proposal, planning, etc., excluding electronic publication embedding)
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1个品牌/产品线
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Application design
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Application design words (including UI, illustrations, advertisements, etc., excluding application embedding)
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1个品牌/产品线
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Website design
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Words for website, H5 application or applet design (including UI, illustrations, advertisements, etc., excluding web page embedding)
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1个品牌/产品线
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Online store design
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Design words for third-party e-commerce online stores (including: Taobao, tmall, jd.com, pinduoduo, Amazon, eBay, Shopify, etc.)
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1个品牌/产品线
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self-media design
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We media design words (including: Weibo, wechat, official account, headline, Tiktok, Kwai, Facebook, twitter, etc.)
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1个品牌/产品线
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出版物设计
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出版物设计用字(包括:图书、配套手册、音像制品、内部刊物等,不包括:电子出版物嵌入)
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1个品牌/产品线
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连续出版物设计
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连续出版物设计用字(包括:报纸、杂志、学会会刊、年度报告等,不包括:电子出版物嵌入)
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1个品牌/产品线
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影视作品设计
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影视作品设计用字(包括:电影、电视剧、专题节目、滚动式影视节目等,不包括:影视广告)
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1个品牌/产品线
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Outdoor advertising design
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Outdoor advertising design words (including: light box advertising, body advertising, building advertising, column advertising, platform advertising, etc.)
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1个品牌/产品线
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Print advertising design
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Words used in print advertising design (including newspaper advertisements, magazine advertisements, etc.)
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1个品牌/产品线
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Film and television advertising design
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Words used in the design of film and television advertisements (including: TV advertisements, film advertisements, short video advertisements, promotional films, etc., excluding: film and television works)
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1个品牌/产品线
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Online advertising design
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Third party network platform design words (including Baidu, Sogou, 360, Toutiao, Taobao, Google, Bing, etc.)
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1个品牌/产品线
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Resale Design
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Words for resale design (including: calligraphy, mobile phone case, greeting card, postcard, calendar, cup, T-shirt, etc.)
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1个品牌/产品线
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Authorization process
Offline authorization
Official authorization
All fonts in our store are authorized by Monotype to be sold on behalf of www.fontgoods.com

Formal invoice
Each order that generates actual payment can apply for issuing VAT invoice online.
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Invoicing process
1.Click "apply for invoicing" in the order list
2.Select or add your invoice header
3.Submit application
Invoice type
1. 增值税普通发票,税率:6%
2. 增值税专用发票,税率:6%
Invoice content: information technology service fee
注:电子发票发送到您的电子邮箱,电子票据与纸质票据具有同等法律效力。
Question
1.Advertising agency for the client design work by who to buy font license
Usually the "licensee" of font software license should be the end-user of the design solution, so the owner of the design solution must obtain the relevant authorization of the font used, and some authorization methods (such as desktop license) specify the number of terminals to be used, so all computers using the font for design or modification of the solution need to obtain authorization.
2.How to help customers buy licenses
You can select or add "Licensee" information when you submit your order, and fill in your customer information in the "Licensee" form.
3.How to install fonts
Windows system: Copy the font file directly to C:/Windows/Fonts, or right-click the font file and select "Install"; Mac system: Double-click the font file - click Install, or open "Applications "-"Font Book", drag the fonts into it.
4.How to find the font in PS and other software after installation
Due to the operating system or software version, if you can't find the installed font in the software, we suggest you restart the system first, the font may be shown in the list as Chinese or English name, please look for it carefully, as long as the font is installed successfully, the font must exist in the font list.
5.What to do if there is a risk warning during the payment process
When using WeChat, Alipay and other third-party payment tools to make large payment, risk prompts may be triggered. Please operate according to the following methods. You can also pay large orders through corporate transfer<











































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